For authors trying to stand out in a sea of Amazon titles, success depends on more than good writing—it depends on the right tools.
In The Amazon Author Formula Workbook, Penny Sansevieri gives writers the tactical framework they need to refine every part of their Amazon marketing strategy. The workbook covers keyword planning, pricing research, retail page audits, ARC and launch planning, and Amazon Ads development—breaking down each element into practical worksheets and guided prompts. The bonus? All worksheets are downloadable, making it easy to print and start building your strategy right away. Whether you’re figuring out why your book isn’t selling or scaling up what already works, this is the playbook to make it happen.
A longtime publishing expert and bestselling author herself, Penny Sansevieri is known for her laser-focused marketing strategies and deep understanding of Amazon’s algorithms. As the founder of Author Marketing Experts, she’s shaped campaigns for thousands of authors across genres and career levels. Penny’s work has helped bring books to national bestseller lists and launched countless indie careers with smart, scalable tactics. She’s also a course instructor at NYU, a top-rated podcast host, and a relentless advocate for empowering authors to market smarter—not harder.
Workbook
Amazon: https://bit.ly/3IvRBmY
Goodreads: https://www.goodreads.com/book/show/236895802-the-amazon-author-formula-workbook
Book
Amazon: https://amzn.to/40YJfKN
Goodreads: https://www.goodreads.com/book/show/205853206-the-amazon-author-formula
